About CT Chin, Brand Master
(The Philosophy & The Founder)
Sustainability Brand Values and the concept of CTBX2.0:
Strong Sustainability Industrial – Academic Credential Platform Mentorship, Educating & Inspiring Future.
In collaboration with the School of Business and Economics,
Universiti Putra Malaysia.
CT Chin COP
BRAND MASTER
Professional Associate in Community of Practice
School of Business and Economics, Universiti Putra Malaysia.
Brand Consultant, Speaker, Author, Brand Image Groomer
CT Chin is an internationally renowned brand builder specialising in Brand Development, Strategy, and Innovation. With extensive global experience, he delivers transformative branding solutions that elevate individuals, corporations, and products. His professional journey reflects an unwavering commitment to excellence, integrity, strategic thinking, education, and social responsibility, establishing him as a trusted leader in international brand development.
CT Chin COP,
educated at elite UK institutions including
University of the Arts London (UAL), London College of Communication
and Goldsmiths University, has built an international career spanning London, Hong Kong and Kuala Lumpur, rising to Executive Creative Director,
Brand Consultant, Speaker and Author while keeping
his expertise sharp through active
industry engagement.
CTBX2.0 Project
MISSION
“Grooming the next generation of leaders to not only build businesses but to curate legacies that are sustainable by design, inspired by mentorship, and driven by a culture of excellence." His goal is to build, educate, motivate, and elevate the mindset of communities, corporations, entrepreneurs, and executives, especially during challenging times.
CTBX2.0 Project
In conducting a branding audit for our clients,
our primary objective is to analyse meticulously and
assess the current state of their brand identity, brand messaging, and
overall perception in the marketplace. CT delves deep into various facets of
the clients’ brands to uncover strengths, weaknesses, opportunities,
and threats that could impact their desired brand positioning,
brand image and growth trajectory.
Crafting Iconic Brands & Brand Development
CT Chin is a distinguished Executive Creative Director with
over 42 years of experience, having held leadership roles at renowned
global agencies including Lowe Lintas, BBDO, and TBWA. He has led major
brand pitches and delivered award-winning campaigns across television, print,
digital, and design for industries ranging from tourism to finance.
Today, he extends his expertise as an International Brand Master,
Brand Consultant, Speaker, Trainer, and Author, helping organisations build
impactful and sustainable brands.
